. This will help in providing customers with a central location where they can come and experience TCL products in a premium environment. Also, it will help in taking TCL’s relationship with its customers and distributors to the next level. To celebrate the store’s opening a launch event was held on 28th November which was attended media personnel of the biggest newsgroups, company officials and well-known influencers/bloggers of the country. TCL’s brand store is equipped with its complete range of Smart TVs to 4K UHD LED TVs, recently launched DC inverter AC and soundbar range.